• The new Range Rover Sport will be making its motor show debut, appearing for the first time in the Middle East at the Dubai International Motor Show on Nov. 14. Every Range Rover Sport has an enhanced design and features new technology. The flagship Range Rover SVR now delivers 575PS, making it the fastest Range Rover to date. This is an SUV driven to another level of dynamic capability, with breadth of appeal and desirability like no other. British-designed and engineered, more than 732,000 Range Rover Sports have been sold since it was introduced in 2004.
• With “Audi on demand+” the famous car brand is now bringing the successful premium mobility concept for flexible use to Beijing. The idea is simple. With their smartphones users can select the car they want to drive from a range of models, from a high-performance vehicle to an upper class sedan. A concierge service then brings the car to the customer. The capital is the first location for Audi on demand+ in China, and there are plans for the scheme to branch out to major cities across the country within the next few years.
• The Nissan X-TRAIL, the world’s best-selling SUV, has launched its new 2018 model in the Middle East. It is now available with a range of upgrades aimed at enhancing its quality and refinement. These include a distinctive and robust redesign of the exterior, a higher-quality interior with new features, additional practicality for owners and innovative technologies to make life on the road safer and more enjoyable. In 2016 Nissan sold over 835,000 units in across the globe. Upgrades to the new 2018 version aim to give young families and adventure-seekers more options and features to enhance the driving experience. Customers can choose from five or seven-seat versions as well as five new vibrant exterior colors, while still enjoying the space and comfort.
• Nostalgia Classic Cars is a Dubai-based showroom which doubles up as one of the UAE’s most exclusive event spaces. Located in the heart of the city’s arts and culture district, Alserkal Avenue, the venue can be transformed for any brand looking for a bespoke exhibition space. Surrounded by the region’s most rare vintage cars, it also includes a gallery, lounge, and library, all of which add to the charm and idiosyncratic nature of the venue. It’s aimed at bringing motor enthusiasts and potential buyers together, as well as serving as a platform for hosting themed events.
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