US-Somali model Halima Aden in campaign to support COVID-19 frontline workers

Thu, 2020-05-14 12:49

DUBAI: Since the coronavirus pandemic began, fashion labels, models and influencers have been taking part in initiatives to support frontline workers. The latest to do so is American-Somali model Halima Aden.

The runway star took to Instagram on Wednesday to announce that she is taking part in the #BandingTogether project in collaboration with Allure Magazine and fashion startup Anywear.

 

 

 

 

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I'm very excited to be a part of the #BandingTogether project with @Allure and @AnywearDesign. When you purchase one of my limited-edition face covering and hijab sets, @AnywearDesign will donate an adjustable headband, hijab set or medical hat to a doctor, nurse, or health care professional working tirelessly on the front line. Tap the link in my bio or swipe up in my story to learn more about this special cause.

A post shared by Halima (@halima) on May 13, 2020 at 11:49am PDT

“When you purchase one of my limited-edition face covering and hijab sets, @AnywearDesign will donate an adjustable headband, hijab set or medical hat to a doctor, nurse or health care professional working tirelessly on the frontline,” the 22-year-old told her 1.1 million followers.

This came in light of images shared on social media of health care workers experiencing skin irritation and bruises from extended wearing of face masks while battling COVID-19.

 

 

 

 

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Thrilled to announce #bandingtogether with @allure magazine and beauty experts and supermodel @halima @danielmartin @nikkinelms @namvo @nailsbymei @shereeneidriss and @mrchrismcmillan After hearing stories from our frontline committee @jenngilrn @levatorannie and @_iamjackie we worked together to upcycle current fabrics and make these limited edition sets available to the public to encourage us all to remember to wear fabric face coverings in public. The headbands, hats, bandanas and face coverings all have buttons affixed to them to hold a mask in order to relieve the ears of pressure during long shifts. They can also be used for regular use and self care. Visit our link in bio to purchase. We are so excited to bring these beautiful designs to frontline workers!

A post shared by Anywear (@anyweardesign) on May 13, 2020 at 8:12am PDT

“Having worked in a hospital, even several months into my modeling career, it was important for me to support this project,” she said in a video shared on Anywear’s Instagram page.

 

 

 

 

View this post on Instagram

 

 

 

 

 

 

 

 

 

Thrilled to announce #bandingtogether with @allure magazine and beauty experts and supermodel @halima @danielmartin @nikkinelms @namvo @nailsbymei @shereeneidriss and @mrchrismcmillan After hearing stories from our frontline committee @jenngilrn @levatorannie and @_iamjackie we worked together to upcycle current fabrics and make these limited edition sets available to the public to encourage us all to remember to wear fabric face coverings in public. The headbands, hats, bandanas and face coverings all have buttons affixed to them to hold a mask in order to relieve the ears of pressure during long shifts. They can also be used for regular use and self care. Visit our link in bio to purchase. We are so excited to bring these beautiful designs to frontline workers!

A post shared by Anywear (@anyweardesign) on May 13, 2020 at 8:12am PDT

“As many hijab-wearing women are working at health care facilities, I wanted to make sure they have a comfortable option for wearing a mask while keeping their hair covered.”

 

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https://ift.tt/3by4Qxk May 14, 2020 at 11:01AM